It has become part of my daily beauty routine since getting it and I love it (my friends have great taste). It smells phenomenal, its so fresh and natural smelling, its like a little pot of after eights. I usually wake up with quite dry, flaky lips, so buff this on which sorts out the loose flakes before slicking on my lip balm. This in the morning, and topping up during the day with my lanolips lipbalm has left me with super soft, winter proof lips. you only need to use a little each day, so it lasts forever, it's a mighty little thing!